Rural Clothing | First Collection

James Beattie, his brother George and their friend Jasper Khadjenouri have grown up in a small UK village called Alton. All in the BMX scene, and interested in making their own thing, they started Rural Clothing in 2011. Their collection is really different from the other BMX / SK8 brand, highly graphics, it makes the difference, and give this brand a real added value. So I’m going to keep a watchful eye on Rural Clothing, and you should too, the brand can be the next Volcom.

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