Mercy And Wild | Fashion & Charity

Mercy & Wild is a brand with a cause. Founded in may 2012, each Mercy & Wild will be themed around a different charitable cause and 25% of the profits will be donated to a association, Dyslexia Action for this first collection . I had to salute this approach and tee shirts designs qualities must be noticed too, Mercy & Wild asked talented illustrators such as Florian Meacci, Lucinda Ireland or Cei Willis… to create graphics, that rocks. More, Mercy & Wild goes further in their ethical way by using eco friendly garments, 100% organic cotton, made at a small solar-powered factory in India which meets the Fair Wear Foundation standard regarding worker’s hours and pay – their t-shirts are even shipped over by boat to keep the Mercy & Wild Carbon Footprint low.

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