After the success of Killuminati, the next step was to move upmarket.
The first thing to upgrade was the fabric of the tee. I wanted to give it a smooth touch, while being more eco-friendly. I searched for days for the perfect tee – and stumbled upon the EarthPositive tee shirt by Continental Clothing. This particular tee shirt is climate neutral and 100% Certified Organic Cotton sourced from fair trade – just perfect for the future print !
I noticed that the size range of Killuminati was not enough at the begininng – people kept asking for S sizes. This time, the future tee will be available in S, M, L and XL.
The artwork by Alex CL is now ready and will be revealed later, I want to keep it secret, only 50 pieces will be screenprinted using water based ink, so stay tuned !!!
Next time I will show you how I improve the packaging, told you Rawtee moves upmarket !!!