The Good Union | Hickory X

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Do you remember the first collection by The Good Union or my latest post about their “Make Well tee ? For me, it was love at first sight with this vintage, home made aesthetic and the ethos of this one-man brand. The Good Union just released a brand new shirt called custom “Hickory X”. Each tee was individually hand stamped using 1940’s vintage [...]

Phenüm | Spring / Summer 2014

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Phenüm released the first part of their Spring / Summer range. From the beginning, the french brand supports artists using tee shirts as a medium to spread their art, for this collection Phenüm collaborates with Laguigui, Freak City, LL Cool Jo and Rchrdrch, and leave the lookbook in the hands of Marina Bk, only 17 yo but really talented, while DaFF took care [...]

Fun Time | German Riviera

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It’s summer, and you want to go to Cannes or Nice. You want to go sailing at the Côte D’Azur and live the Dolce Vita. But you don’t have the money and have to stay at home. This is how Fun Time introduced their upcoming Spring/Summer collection titled “German Riviera”, founder Adrian Riemann keeps his ironic [...]

OLOW | “l’Echappée” Spring/ Summer Collection

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Collection after collection, Olow continues to impress me, to surprise me and keep going on. “L’Echappée” (french for “escape”) is their Spring/ Summer collection and is made of crewnecks, shirts, tee shirts, shorts, jackets and even a cool notebook made of natural kraft and cover with leather. “L’Echappée” stands for freedom and authenticity, and prove it in a wild lookbook shot by Manu Fauque and [...]

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