OLOW | “l’Echappée” Spring/ Summer Collection


Collection after collection, Olow continues to impress me, to surprise me and keep going on. “L’Echappée” (french for “escape”) is their Spring/ Summer collection and is made of crewnecks, shirts, tee shirts, shorts, jackets and even a cool notebook made of natural kraft and cover with leather. “L’Echappée” stands for freedom and authenticity, and prove it in a wild lookbook shot by Manu Fauque and [...]

Mamama | Pleasure Is The Happiness Of The Crazy


MAMAMA introduces the Spring/Summer 2014 collection, entitled “Pleasure is the Happiness of the Crazy”. The french brand has no shortage of creativity and imagination, there’s no exception with ”Pleasure is the…” . MAMAMA promotes arts and artists, this new release features works by Hisashi Okawa, Ryan Ady Putra, Christophe Synak and Théo Fevez, Miguel Soll, Tim Colmant and Lisa Hanawalt. So now you can check the colourful lookbook shot by [...]

Introducing: Bradva Co


Inspired by Pagan heritage and Eastern European culture, Bradva Co is an Amsterdam based apparel brand. Created in 2013, Bradva officially launched a first collection 6 days ago and will release limited seasonal collections, all printed locally. I really appreciate lookbook and the launch video, minimal and urban, check them after the jump. The first collection is availble here source: [...]

Apadana l Sombre Flambeau – Video Teaser


Apadana is one of the biggest success of the last years, the french brand recently presents  “Sombre Flambeau” (“Dark Torch”), a new video providing a sneak peek of the upcoming Spring/Summer 2014 collection. Directed by La Disquette, the video shows us the path of a man between shades and lights through differents untypical places of Paris in an dreamlike [...]

MAMAMA x Stellar Kinematics


Parisian-based brand MAMAMA and Record & Digital Art Label Stellar Kinematics have joined their forces to release an exclusive capsule collection including a t-shirt, a tote bag, a compilation tape, and a megapack with all items + graphic surprises! All artworks are designed by graphic artist Camille Legrand. You can buy the full capsule collection here, listen [...]